GRM has added a little extra spunk to our office. We are pleased to announce our newest staffer and zealot, Purvi Patel. Purvi has joined GRM to lead social planning and analytics as our Social Media Strategist.
Purvi was born in South Georgia, enjoys mentoring young people and always has a healthy snack at the ready. She may be small, but don’t underestimate her ability to be heard.
Purvi brings eight years of digital marketing to our team. Her experience is extensive in the social and digital space; she has previously worked on a variety of accounts such as Valvoline, Pepperidge Farm, Iron Mountain, SAMs Club, Jordan Fashions, and many more.
The digital world has always been innate to Purvi. Her first venture began in high school as President of the Technology club, leading her team to a 2nd place at national win for their hand coded website project.
Purvi brings unique digital insights in part through her Bachelors degree in Psychology. Purvi’s passion for life is readily apparent. She is a zealot for a lot of things: food, fashion, inspiring others, phiantrophy, dogs and children. Not necessarily in that order.
We are excited to share that the TV advertising campaign we produced for CURE Childhood Cancer has been nominated for an Emmy Award for the southeastern region! Winners will be announced on June 11.
The campaign consists of TV spots that feature childhood cancer warrior Kennedy Cobble as she shares her journey. Kennedy’s riveting story represents the fight of many children facing difficult battles with cancer. Their stories have helped inspire more than 200,000 followers of CURE.
Watch one of the nominated TV spots:
Simply Measured. At the beginning of the year, we began using the social analytics solution to help us bring each of our clients to the next level. It’s about making informed decisions, which allow us to provide exceptional results. Here are a few of the reasons why we have started using Simply Measured:
- It allows us to analyze our brands paid, owned, and earned activity from all of their social networks. We now have a greater ability to discover and communicate meaningful patterns from social data – giving GRM, and our clients, the opportunity to grow and develop their programs.
- It has become our full suite analytics arm that helps us research conversations, competitors, and audience across all social networks.
- It quickly highlights the impact of brand activities, as well as helping us see, share, and optimize real business outcomes for our clients.
sign up today!
Sometimes the best communications is simply letting someone tell their story. Meet Kennedy Coble, but before you press play, have the tissues ready. #Inspirational.