Archive for October, 2015

Join GRM for our Social Media Bootcamp!

Join GRM for our Social Media Bootcamp!

Make sure you join us for our social media bootcamp! We’ll be providing a informational and hands-on similar on how social media marketing can be used for businesses, for your job, and even for career advancement. This year, we will be in Athens for the first time on October 27 and 28 and in Buckhead on November 18. Sign up today to reserve your spot!
UAW Onboard with Social Media

UAW Onboard with Social Media

Social media has now been adopted by United Auto Workers as a strategy of combatting criticism among members. Historically, union negotiations were conducted under a cone of silence. Union leaders cite a recent rejection of a vote with Fiat Chrysler as due in part to a wave of social media discussions. The union is countering the initial rejection by launching its own social media strategy and plan. “We are also going to tell the whole story,” UAW President Dennis Williams posted on the union’s Facebook pages. “I ask that you get the facts as we continue to address your issues. Over the next several days we will be posting more facts.”
Wearing the Client … Literally!

Wearing the Client … Literally!

We’re getting ready for Halloween for our client, Milani Cosmetics! Some of our employees were busy creating fun Halloween looks using Milani Cosmetics products for some upcoming projects. Check out the looks we came up with!  
Early Success at The Kahala!

Early Success at The Kahala!

GRM’s social team has increased social following for The Kahala Resort nearly 50% in our first 3 months as agency. With these panoramic vistas, that is not hard to understand.
John Adams on the Change in Advertising

John Adams on the Change in Advertising

The Martin Agency is the rare agency that has maintained top drawer excellence and culture for several decades. So, worth noting recent quotes in Ad Age from their chairman, John Adams. “Ever since advertising was invented, its job was one of presentation. But with digital, it’s all about starting a conversation. You’ve got to be prepared to join the conversation and to think about yourself as a participant in the conversation not only as the presenter of the brand. It’s a different mindset.” Wisdom from an accomplished veteran.
GRM Client Makes 2015 Inc. 5000

GRM Client Makes 2015 Inc. 5000

Inc. magazine has ranked NorSouth Constructs No. 2469 on its 34th Annual Inc. 5000 list, an exclusive ranking of the nation’s fastest-growing private companies. Started in 1982, this prestigious list has become the hallmark of independent, entrepreneurial success. This establishes NorSouth Constructs as not only a force in the Southeast, but a national leader within the competitive and ever-changing multi-family, sustainable and conventional construction business landscape. GRM provides PR, digital and other marketing services to this fine company. Click here to read more on this major accomplishment!
New Client: healthy mama!

New Client: healthy mama!

GRM continues to build its portfolio of clients targeting Moms with the exciting appointment as agency for healthy mama! healthy mama is a brand of Maternal Science, located in New Jersey. The healthy mama brand offers organic, safe and doctor approved products designed specifically for pregnant women. Spread the word about the availability of healthy mama remedies to the pregnant moms you know.
New Expressive Emojis Being Added to Facebook

New Expressive Emojis Being Added to Facebook

Facebook is now allowing you to express yourself more! Facebook announced that they are adding new animated emoji’s so it’s users can communicate and express their thoughts or feelings easier and quicker. This is great or Facebook because not only will users be able to express themselves better, but this will have users spending more time on Facebook. Click here to read more.
Tips from a Marketing Intern

Tips from a Marketing Intern

Our wonderful summer intern, Danielle, was a delight and a big help to us at GRM. Majoring in Advertising with a minor in Communication Studies, she learned new skills and gained experience in social media marketing to prepare her in her future endeavors. Below, she shares her experience with us. “Coming into GRM as an intern, I didn’t quite know what to expect. I hoped to build on my previous abilities in social media marketing, but I never expected to take away an entirely new skillset. Since day one, each employee at GRM has confidently thrown projects my way. Not once did I leave the office for a “coffee run” or sit in on meetings with nothing to contribute. I truly felt like an active member of the team, sharing my ideas and directly assisting others in day-to-day client planning and marketing execution. As I enter my junior year at the University of Georgia, I am proud to say that, because of GRM, I am a step ahead of my fellow advertising peers. Not many interns can say that they have managed and executed social media for several clients, assisted in the creation of a non-profit marketing plan, and performed daily website maintenance for a national organization. Thank you, GRM, for sending me into the marketing world with great confidence and a thirst to continue learning.”