06/19/15 by Amanda Kirkland | News | No Comments »
GRM is currently on the lookout to add two new members to our team:
Online Brand Ambassador: a ground-level customer service position.
Click here to read the full job description.
Social Media Team Member: requires 2-4 years of experience, focused on executing the daily actions of social media accounts, including managing social media advertising.
Click here for the full job description.
06/19/15 by Amanda Kirkland | News | No Comments »
Danielle is keeping herself busy this summer, joining GRM as a marketing intern. Danielle is an Atlanta native and is currently on break between her Sophomore and Junior year at the University of Georgia. Lover of red velvet cupcakes, music, and Sigma Delta Tau, she is making herself quite at home in the GRM office. Danielle is excited to try her hand at marketing for the first time in the “real world” and is especially loving GRM’s cosmetics clients. Who wouldn’t?
06/19/15 by Amanda Kirkland | News | No Comments »
Nike, Amazon and Trader Joe’s. Not brands associated with Millennials. Yet, they have something in common with Millennial-driven brands. They are adaptable to change. It has allowed them to cross generations of buyers and remain current, competitive and a leader.
We are in the ‘earthquake’ era of communications. Your brand story has to be big enough and resilient enough to handle social comments, reviews, referrals – all the ways a brand is communicated by someone other than the company.
Amazon is floating the idea of drone delivery – which is probably not resonating so much with Boomers. But with Millennials, it demonstrates an inventive edge that feels more like a start-up than a category killer. The fact that the F.A.A. has initially shot down this concept likely only increases Amazon’s stature among government-distrusting Millennials.
06/19/15 by Amanda Kirkland | News | No Comments »
GRM has become more than friends with FODAC (Friends of Disabled Adults & Children), becoming marketing partner with this unique nonprofit. Did you know FODAC is the number one recycler of mobility equipment in the world? They have a big story and we have a great marketing opportunity.
CLICK HERE to learn more about this amazing organization.
