Archive for March, 2015

You Can’t Spell Twitter Without “Wit”

You’ve probably heard it before—brand personality builds customer loyalty. And social media is the perfect place to let that personality shine. Social timelines are more than just a backlog of posts. Fans view social timelines like the pages of a brand diary. Within one quick scroll, customers should be able to understand the brand voice, […]

Social Media Influence is Rising.

Ad Age reports an increasing percentage of consumers saying social media chatter influences them the most. And, unlike traditional media, referral is just a click away in social media.